Launched âProject Washâ, an initiative to shift to reusable wares for our dine-in transactions.
Solar Panels were installed in selected Jollibee stores, which helped to reduce energy consumption from the grid
Eco-Watch, a cross-functional team was established to research and recommend alternative eco-friendly sustainable packaging options
The Skip The Straw movement was launched across our stores to encourage customers to lessen the usage of plastic and other non-biodegradable
materials
Project 24 was implemented in order to further curb our energy use by establishing a 24-degree temperature setting across all stores
Burger King Launched its Plant-Based Whopper
Became a member of the Energy Efficiency Practitioners Association of the Philippines
Jollibee Group enters partnership to convert food waste into sustainable fertilizer to help Filipino farmers Initiative to divert 1572 metric…
16 Jollibee Group brands to participate in Earth Hour across 16 markets worldwideManila, Philippines â March 20, 2025 â Jollibee…
Our Planet Roadmap
We have identified three focus areas towards treating the planet responsibly. Learn more about the goals we have set and our updates for each.
PACKAGING & RECYCLING
Improve packaging sustainability across our brands
Our manufacturing group has implemented several initiatives to reduce single-use plastic packaging. These include upsizing containers, introducing returnable containers in the manufacturing process, engaging third- party collectors for recovery and recycling, and reusing empty packaging containers as waste storage bins.
In our stores, we have introduced strawless drinks in Jollibee across Singapore, Malaysia and Hong Kong, alongside with our ongoing âSkip the Strawâ campaign in Philippine stores to promote the use of strawless drinks. We also prioritize the use of reusable wares for dine-in across all our stores in the Philippines.
WASTE REDUCTION
Reduce food loss and waste to landfill in the manufacturing process, and reduce food waste in stores.
We achieved a 44% total reduction in waste-generated ratio at the end of 2024 versus a 2020 baseline, in our Philippine manufacturing plants.
62% of waste is disposed thru sustainable means, diverted away from landfill in Philippines manufacturing plants.
Across all our stores globally, we follow waste disposal protocols in compliance with local government regulations.
ENERGY AND WATER EFFICIENCY
Reduce energy consumption in the manufacturing process
We achieved a 31.9% reduction in energy use ratio versus a 2020 baseline as a result of the efficacy of our manufacturing initiatives in the Philippines.
Installed 16,800 solar panels across our manufacturing sites in the Philippines, generating 9.1 megawatts of clean energy.
Chief Financial Officer
âWe are taking significant steps in strengthening our commitment to Sustainability, in order to deliver meaningful impact.â
President, Supply Chain Philippines
âOur vision is to leave a legacy of environmental responsibility.â
Chief Sustainability & Public Affairs Officer
âAs a global food company, we are responsible and deliberate with our actions and their impact, and we are making our sustainability measures the way of the future.â
Chief Human Resources Officer
âBeing resolute in our employeesâ importance to JFC, we hope that everyoneâs experience in and with the organization is an optimal and joyful one.â
Chair and President, Jollibee Group Foundation
âWe established a foundation that works for and with our communities, with empowerment and sustainability as program goals.â
Global Organization, Leadership, and Culture Head & Philippine Regional HR Head
âIt is our commitment to cultivate a culture where inclusion is celebrated, varying ideas are valued and encouraged, and everyone feels secure to be their authentic selves while contributing our best to JFCâs goals.â
Chief Legal, Ethics, and Compliance Officer
Assistant Corporate Secretary
âWe strive to maintain the highest standards of ethics and compliance, ensuring that integrity, respect, lawful practices, and stewardship are integral to how we do business.â
President & Chief Executive Officer
âOur Sustainability Agenda serves as an anchor for sustaining our growth momentum while contributing to create a better future for all.âÂ
Head of Global Quality Management
âWe aim to build customers trust, create more value, and promote sustainability thru Food Safety & Quality Management Excellence.â
Vice President, Head R&D JFC Regional Brands, Head R&D Jollibee PH and Global
âWe believe that transparency in nutrition and sustainability is critical in driving the highest quality of great tasting food to meet the evolving needs of our consumers.”
Chief Procurement Officer
âThrough responsible sourcing, we aim to build a supply chain that reflects our valuesâethics, quality, and care.â
Reports
Learn more about the Jollibee Groupâs commitment
to sustainability through our published ESG reports