Hundreds Queue as Jollibee Opens First Store in West Malaysia
BRINGING CHICKENJOY TO WEST MALAYSIA. Hundreds of customers greeted Jollibee’s first restaurant in West Malaysia. “We’re excited to serve more of our Chickenjoy and other favorites to Malaysians, and we’re looking forward that its delicious taste will make them smile as our mission is to bring the joy of eating to everyone,” shared Ernesto Tanmantiong.
PETALING JAYA, MALAYSIA. 8 February 2022 – Homegrown Restaurant Company Jollibee officially opened its first restaurant in West Malaysia at Sunway Pyramid, Petaling Jaya today February 8, 2022. Hundreds of customers greeted the opening, with a long queue beginning as early as 7 am.
“As a major consumer market in Southeast Asia, Malaysia is an important part of Jollibee’s growth and our vision of becoming one of the top five restaurant companies in the world,” said Ernesto Tanmantiong, CEO of Jollibee Group. “We’re excited to serve more of our Chickenjoy and other favorites to Malaysians, and we’re looking forward that its delicious taste will make them smile as our mission is to bring the joy of eating to everyone.”
West Malaysians can finally get a taste of Jollibee bestsellers such as the world-famous Chickenjoy that is hand-breaded with a thin delicate coating for extreme crispiness, cooked with precision for maximum juiciness, and marinated to the bone for next-level flavor. For those who love a hot kick to their fried chicken, Jollibee offers Spicy Chickenjoy which is coated with fiery breading and infused with a signature spicy marinade. Another crowd pleaser is the Jolly Spaghetti, prepared with its signature sweet-style sauce, loaded with chunky slices of beef sausage and generously topped with cheese. The Yumburger is Jollibee’s version of the hamburger and a favorite that can be ordered with or without cheese. For Malaysians craving for a food adventure, the brand will soon launch its Jollibee Spicy Chicken Sandwich – made with a chicken fillet marinated in a secret spicy recipe breaded to crunch-perfection and then topped with its own special hot dressing. All the ingredients used are sourced from halal-certified vendors.
“We are overjoyed by the strong reception of our first store opening in West Malaysia,” said Dennis Flores, President of Jollibee Europe, Middle East, Asia, and Australia (EMEAA). “We look forward to enticing even more locals to try out Jollibee with its delicious food, friendly prices, and warm service, just as we have done in neighboring Southeast Asian countries and many other countries globally.”
“Jollibee is a universally loved brand, and we are proud to be the chosen partner of Jollibee Foods Corporation. Their dedication towards putting the customers first has been a driving element in the global expansion and as a flagship market, we’re excited to bring this unique experience to Malaysia,” said Alwyn Chong, Managing Director of Jollibee Malaysia.
Jollibee’s first restaurant in West Malaysia is located at Level LG2 of Sunway Pyramid’s Blue Atrium, and is open from 10am to 10pm daily. The restaurant can comfortably seat 62 people.
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A long queue of excited customers snaked around waiting for their turn to order Jollibee favorites like Chickenjoy, Jolly Spaghetti, Spicy Chickenjoy. The queue formed as early as 7a.m. with proper social distancing in observation of govt safety protocols.
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Executives and VIPs do a ceremonial Chickenjoy Toast to celebrate the opening of Jollibee’s first store in West Malaysia. (From L-R Front Row: Andrew Khew, Jollibee Malaysia General Manager; Rodel Alcantara, Jollibee Group Assistant Vice President and Market Head for Southeast Asia; Ambassador Charles Jose, Philippine Ambassador to Malaysia; Patrick Chong, Jollibee Malaysia Director; Alwyn Chong, Jollibee Malaysia Managing Director; Col. Jamal Salleh, Jollibee Malaysia Director; and Jessica Wong, Jollibee Malaysia Marketing Head. Back Row: Jason Chin, Sunway Pyramid General Manager; Joel Guico, Jollibee Malaysia Restaurant Systems Senior Manager; Eric Tee, Sunway Malls Senior General Manager, Leasing; Katrina V. Banzon, Philippine Embassy Malaysia Commercial Attaché, and; Michael Poh, Sunway Malls Senior Director, Leasing.
BRINGING CHICKENJOY TO WEST MALAYSIA. Hundreds of customers greeted Jollibee’s first restaurant in West Malaysia. “We’re excited to serve more of our Chickenjoy and other favorites to Malaysians, and we’re looking forward that its delicious taste will make them smile as our mission is to bring the joy of eating to everyone,” shared Ernesto Tanmantiong.
PETALING JAYA, MALAYSIA. 8 February 2022 – Homegrown Restaurant Company Jollibee officially opened its first restaurant in West Malaysia at Sunway Pyramid, Petaling Jaya today February 8, 2022. Hundreds of customers greeted the opening, with a long queue beginning as early as 7 am.
“As a major consumer market in Southeast Asia, Malaysia is an important part of Jollibee’s growth and our vision of becoming one of the top five restaurant companies in the world,” said Ernesto Tanmantiong, CEO of Jollibee Group. “We’re excited to serve more of our Chickenjoy and other favorites to Malaysians, and we’re looking forward that its delicious taste will make them smile as our mission is to bring the joy of eating to everyone.”
West Malaysians can finally get a taste of Jollibee bestsellers such as the world-famous Chickenjoy that is hand-breaded with a thin delicate coating for extreme crispiness, cooked with precision for maximum juiciness, and marinated to the bone for next-level flavor. For those who love a hot kick to their fried chicken, Jollibee offers Spicy Chickenjoy which is coated with fiery breading and infused with a signature spicy marinade. Another crowd pleaser is the Jolly Spaghetti, prepared with its signature sweet-style sauce, loaded with chunky slices of beef sausage and generously topped with cheese. The Yumburger is Jollibee’s version of the hamburger and a favorite that can be ordered with or without cheese. For Malaysians craving for a food adventure, the brand will soon launch its Jollibee Spicy Chicken Sandwich – made with a chicken fillet marinated in a secret spicy recipe breaded to crunch-perfection and then topped with its own special hot dressing. All the ingredients used are sourced from halal-certified vendors.
“We are overjoyed by the strong reception of our first store opening in West Malaysia,” said Dennis Flores, President of Jollibee Europe, Middle East, Asia, and Australia (EMEAA). “We look forward to enticing even more locals to try out Jollibee with its delicious food, friendly prices, and warm service, just as we have done in neighboring Southeast Asian countries and many other countries globally.”
“Jollibee is a universally loved brand, and we are proud to be the chosen partner of Jollibee Foods Corporation. Their dedication towards putting the customers first has been a driving element in the global expansion and as a flagship market, we’re excited to bring this unique experience to Malaysia,” said Alwyn Chong, Managing Director of Jollibee Malaysia.
Jollibee’s first restaurant in West Malaysia is located at Level LG2 of Sunway Pyramid’s Blue Atrium, and is open from 10am to 10pm daily. The restaurant can comfortably seat 62 people.
. |
A long queue of excited customers snaked around waiting for their turn to order Jollibee favorites like Chickenjoy, Jolly Spaghetti, Spicy Chickenjoy. The queue formed as early as 7a.m. with proper social distancing in observation of govt safety protocols.
. |
Executives and VIPs do a ceremonial Chickenjoy Toast to celebrate the opening of Jollibee’s first store in West Malaysia. (From L-R Front Row: Andrew Khew, Jollibee Malaysia General Manager; Rodel Alcantara, Jollibee Group Assistant Vice President and Market Head for Southeast Asia; Ambassador Charles Jose, Philippine Ambassador to Malaysia; Patrick Chong, Jollibee Malaysia Director; Alwyn Chong, Jollibee Malaysia Managing Director; Col. Jamal Salleh, Jollibee Malaysia Director; and Jessica Wong, Jollibee Malaysia Marketing Head. Back Row: Jason Chin, Sunway Pyramid General Manager; Joel Guico, Jollibee Malaysia Restaurant Systems Senior Manager; Eric Tee, Sunway Malls Senior General Manager, Leasing; Katrina V. Banzon, Philippine Embassy Malaysia Commercial Attaché, and; Michael Poh, Sunway Malls Senior Director, Leasing.