Metro Manila, Philippines, June 24, 2021 – Jollibee Foods Corporation (JFC), one of the largest Asian food service companies announced today that JFC and its subsidiaries, Fresh N’ Famous Foods, Inc (FNF) and Mang Inasal Philippines, Inc. (MI) has entered into a license agreement with Milkshop International Co., Ltd. (“Milkshop”), a popular Taiwanese Bubble tea brand. The agreement grants JFC, FNF and MI the exclusive rights to sell and market products under the Milksha brand in their stores. The current plan is for Milksha products to be sold in Chowking stores, but JFC has the option to expand Milksha’s presence to its other Philippine restaurant brands.

Bubble Tea is a popular drink in the Philippines served widely by tea shops in malls, commercial centers and food parks. This licensing agreement with Milksha provides the JFC Group the opportunity to participate in this fast-growing beverage category.

Milksha 迷客夏, also known as “Milkshop” in Taiwan, has been recognized as “The BEST bubble tea” drink brand by DCard, Taiwan’s largest anonymous communication platform. It is also the No.1 in Brand Awareness & Preference among bubble tea brands by the DailyView. The first “Milkshop” opened in Tainan in 2004 and now has over 260 outlets, with over 235 outlets in Taiwan and 34 overseas – Singapore, Australia, China, Canada and Japan. The Suntec City Singapore flagship which opened in 2019 is Milksha’s first outlet in Southeast Asia.

JFC Founder and Chairman, Tony Tan Caktiong said: “We are thrilled to bring Milksha to Filipino consumers through the stores of our brands in the Philippines. Our customers can now enjoy from our restaurants both our high-quality food and one of the best bubble teas which is made from very high quality and healthy dairy ingredients.”

Milkshop Founder and Chairman, Mr. Kevin Lin commented: “We admire JFC’s passionate commitment to delivering great tasting food at great value for money. We are proud to be working with the people of JFC to bring and grow Milksha in the Philippines.”

JFC operates the largest food service network in the Philippines. As of May 31, 2021, it was operating 3,209 restaurant outlets in the country: Jollibee brand 1,185, Chowking 568, Greenwich 272, Red Ribbon 497, Mang Inasal 585, Burger King 97, PHO24 3 and Panda Express 2. Abroad, it was operating 2,606 stores: Yonghe King (China) 359, Hong Zhuang Yuan (China) 35, Dunkin’ Donuts (China) 6, Tim Ho Wan (China) 2, Jollibee 307 (Vietnam 144, Brunei 18, Hong Kong 10, Singapore 11, Macau 1, Malaysia 1, United States 49, Canada 17, Saudi Arabia 12, UAE 16, Qatar 12, Kuwait 6, Bahrain 1, Oman 1, Italy 2, United Kingdom 5, and Guam 1), Red Ribbon in the US 31, Chowking 48 (US 15, UAE 20, Qatar 4, Oman 2, Kuwait 4, and Saudi Arabia 3), Highlands Coffee 468 (Vietnam 419, and Philippines 49), PHO24 61 (Vietnam 45, Indonesia 16), Hard Rock Cafe 2 (Vietnam), Smashburger 235 and CBTL 1,052. The JFC Group’s worldwide store network reached 5,815 stores.